craigslist.com

Craigslist has hit The Tipping Point. It is absolutely genius in its simplicity. I’ve already used it to sell various things in my move to CA. Found my current apartment with it (just like most of you). Finding my next one with it. Found people to work for DMDS with it. Now I’m using it to sell my car. eBay would be smart to turn an eye before their market gets eaten alive.

America is lacking in simplicity. Corporate bureaucracy has it’s way of complicating things so greatly that our brains simply overload. Most websites involved in selling or trading just about anything are so complicated most of us just click through. Only to find even more complication. Sooner or later we come upon something so profoundly simple it’s ridiculous. Our next thought is “why didn’t I think of that.” But, isn’t that the nature of the beast.

Information flows so incredibly fast now, it’s beginning to become one big complicated cloud of fuzz. What news sources are good? What books are good? The numbers of syndicated publications are rising faster than you can say: Why aren’t the archives of the new york times online? For free? The number of blogs in America now number 3,000,000 and growing everyday. With RSS, the internet is becoming the place to read and enjoy culture. I say amen to that.

It’s amazing that a few years ago so many voices couldn’t be heard. Now, you’ve got blogs about girls chasing congressional tail on capitol hill, blogs about marketing, blogs about politics, and even juicy blogs about the life of a callgirl in London. The most fundamentally great thing about blogging? Simplicity. It’s a one way track to someone’s life and brain in this fast paced information rich world. You can read news from who you want to read it from, and almost know that it’s entirely genuine.

Simplicity is key in this complicated world. Add value to my life in a way that is simple and easy to use, and you’ve got a loyal fan. Make my life more complicated than it already is. Hasta la vista. Craigslist. Blogs. All a much needed breath of fresh air for all of us. How can you make our lives easier, simply?

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